Bring the brand rules.
Describe tone, terminology, visual direction, and subjects that need special handling. Carry useful instructions into future projects.
EDITORIAL REVIEW / BRAND & SOURCE CONTEXTYour standards.
Your standards.
In the brief.
Give the agents your brand direction, content boundaries, and source requirements. Research claims, inspect context, and keep a clear editorial decision before the piece goes out.
REVIEW WHAT THE AUDIENCE WILL SEEA strong hook.
A strong hook.
An honest context.
Use the same workspace to make a compelling edit and inspect the decisions behind it.
Follow a claim to its source.
Ask the agents to research a statement. Inspect the sources and the surrounding material before deciding how to present it.
Keep the meaning in the edit.
Review a quote against the full answer. Retain qualifications and relevant context when combining moments across videos.
Define who approves.
Build review into a recurring workflow. Your team decides which sources, claims, and brand choices are ready for publication.